I’m currently working as Product Designer at KUGU where I’m focused on understanding user needs, simplifying complex user experiences and working towards decarbonisation in the real estate sector.
I switched careers — from creating site-specific installations for an art experience to designing delightful practical solutions for people’s needs. I found my place in UX design where I can use my mathematical thinking and creative powers, towards tangible and useful products, something I felt was missing in my art practice.Art is just one of the threads that led me to where I am today. In the past, I have worked as event organizer, photographer and graphic designer. All these built up Iva, the UX designer, who has a keen eye for details, loves prototyping, is obsessed with accessibility and inclusive design and aspires to incorporate outstanding writing into the mix.
In my free time I am meditating, reading, running and hiking.
Feel free to contact me if you are interested in design collaboration, art, any of the above mentioned activities and anything in between.